Used market enjoys stable August with fastest sales achieved by nearly new cars
August was a stable month for the used car sector with minimal changes to prices, days to sell and dealer stock levels, according to MOTORS’ Market View. The average price of a used car on the MOTORS platform was £17,721, up 1.2% (£202) from July and up 2.3% year-on-year (YoY). This small rise was mostly […]
Used EV searches rise on back of Electric Car Grant as July delivers a stable month, reports MOTORS
MOTORS identified a rise in used EV searches and prices in July following the government’s announcement of the Electric Car Grant. High levels of buyer interest were accompanied by a 3% (or £771) rise in average used EV prices to £24,949, the second consecutive monthly increase. This move made EVs more expensive than hybrids (£24,681) […]
Sales staff as important as choice of cars in driving customer loyalty, finds MOTORS research
Dealership staff play a more critical role than ever in securing customer loyalty and driving sales, according to MOTORS’ latest Consumer Insight Panel. The research found staff have a direct influence on 85% of car buyers by making a positive impact on their experience. When asked what would prompt them to return to the dealership […]
Buyers give cautious welcome to Electric Car Grant, with most favouring VAT cut on public charging, finds MOTORS research
Four in 10 buyers would consider purchasing a new EV following last week’s announcement of the Electric Car Grant, but most would have preferred the government to have lowered the rate of VAT on public charging. Research of 1,000 car buying decision makers over the weekend found 38% of new car buyers think the grant […]
MOTORS accelerates Cazoo investment with launch of AI search tool and expansion into used vans
MOTORS has unveiled the latest phase of its Cazoo brand investment with the launch of an all-new AI-powered search tool and the addition of used vans to the marketplace. The AI Discovery Tool is designed to help buyers find the right vehicle faster and with greater confidence. The tool uses machine learning tech to understand […]
MOTORS launches multi-channel brand campaign for Cazoo with major investments in YouTube, TikTok and partnerships
MOTORS has launched a multi-channel brand advertising campaign to promote buyer consideration of its Cazoo marketplace. Animated adverts, produced by Fold7, targeted at in-market buyers have already launched on YouTube and will shortly roll out on TikTok along with other social media platforms. This takes place alongside expanded sponsorship activities with the British Motor Show […]
Dealer stock levels rise in June as days to sell remain consistent, reports MOTORS’ Market View
Used car sales volumes increased year-on-year (YoY) for June with stock levels up and days to sell consistent. However, competition for consumer attention saw average prices dip to their lowest level so far this year. MOTORS’ Market View analysis shows dealer inventories averaged 50 units in June, unchanged month-on-month (MoM) but up 6% YoY. The […]
Low awareness of new entrant Chinese brands is not a barrier to car buyers, finds MOTORS consumer research
Despite relatively low levels of awareness of many of the new entrant Chinese brands, most car buyers would consider purchasing from them, according to the latest MOTORS Consumer Insight Panel. Overall half (57%) of buyers are aware of at least one new car brand, although that is heavily skewed towards BYD which has the highest […]
Cazoo strengthens Brentford FC partnership as new official sleeve partner
MOTORS has stepped up its strategic sponsorship activities with Brentford Football Club, with its Cazoo brand becoming the Premier League team’s new official sleeve partner. Cazoo branding will feature on the sleeve of all playing and training kit for the men’s first team from the start of the 2025/26 season. Additionally, Cazoo have secured placement […]
High used car stock volumes prompt competitive pricing in May, reports MOTORS’ Market View
High used car stock volumes in May prompted dealers to trim their prices resulting in increased sales across all dealer sectors, according to the latest monthly Market View from MOTORS. Dealer inventories averaged 52 units, the third successive month of growth, with month-on-month (MoM) increases across car supermarkets (149), franchised dealers (66 units), independents (39 […]