Appetite to make electric switch remains strong as barriers diminish, finds MOTORS survey
The appetite among buyers planning to switch to fully electric models for their next car remains strong as purchasing barriers start to diminish, according to new research commissioned by MOTORS. EV ownership has grown to the highest level (8%) ever recorded by the Consumer Insight Panel, with 19% of the 2,000 buyers polled saying they […]
MOTORS partners with Percayso to share market insights data with dealers
MOTORS is providing dealers with access to comprehensive vehicle pricing and ownership data through a new partnership with Percayso, the automotive data intelligence specialist. Market Check powered by Percayso, goes live this week and is available free of charge to all MOTORS dealer partners as part of a beta trial to gain feedback and enhance […]
Car supermarkets set the pace in September as online searches for used cars hit a new high for the year
Car supermarkets proved their retailing efficiencies in September achieving fast sales on reduced inventories, according to MOTORS’ Market View. Cars averaged just 20 days in stock at supermarkets, outperforming the market average of 29, with inventories down 5% month-on-month (MoM) to 258 units. It was also the only retail segment to grow MoM sales, up […]
MOTORS adds Parkers to its network of partner websites
MOTORS has added Parkers to its network of partner websites in a move which will further extend the reach of dealers choosing its Multisite advertising service. Parkers is one of the UK’s most influential sites for used car buyers researching their next purchase with extensive reviews, practical advice articles, valuations and dealer listings. Parkers joins […]
MOTORS scores new content partnership with Brentford FC
MOTORS has agreed a three-year integrated content partnership with Premier League club Brentford FC. With the 2024/25 Premier League season starting this weekend, the partnership will include bespoke content across YouTube, social and digital channels as well as LED pitch side perimeter branding at Brentford’s Gtech Community Stadium. MOTORS will also be able to include […]
Car supermarkets drive increase in July’s used car stock levels, as buyers focus on affordability
Car supermarkets increased their inventories in July as buyers renewed their focus on affordability, according to MOTORS’ July Market View. Dealer inventories averaged 53 units in July, up from 51 in June and just behind 54 units 12 months ago. The rise in volumes was mostly driven by car supermarkets where average stocks per site […]
MOTORS launches all-new Cazoo app, new website to follow
The all-new Cazoo app has been launched just a fortnight after MOTORS’ acquisition of the brand. The app is available now in the Apple App Store and Google Play, marking the first phase of Cazoo becoming a digital marketplace under the MOTORS family. Utilising the latest digital technology, the app has an easy-to-use interface enabling […]
Essential purchases in high demand as buyers focus on older affordable cars, reports MOTORS’ Market View
Advertised used car prices and dealer stock levels dipped in June as buyers focused their attention on older essential purchase cars, according to MOTORS’ Market View for June. The average price of used cars dropped £222 (-1.3%) month-on-month (MoM) from £17,390 to £17,168, equating to a year-on-year (YoY) drop of -7.3% (£1,343). The fall was […]
MOTORS acquires Cazoo brand
Over the coming weeks MOTORS will launch an all-new Cazoo app – followed by a new website – with over 250,000 used car listings. The business aims for Cazoo to provide consumers with a fresh approach to searching for cars, building on MOTORS’ 15+ years experience. MOTORS will invest in the Cazoo brand to attract […]
Most car buyers will consider dealer finance even though only half are comfortable with the process, reports MOTORS research
Over three-quarters of car buyers (76%) will consider the finance options offered by dealers, even though only half admit to being comfortable with the process, according to MOTORS’ Consumer Insight Panel research. The findings reveal a strong appetite among buyers to source their finance through dealers with nearly two-thirds (63%) of those who bought their […]
