Why us

“Our investment has grown year in, year out and has helped us sell more cars.”

Michael Bell, CEO, AvailableCar
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At MOTORS, we pride ourselves on delivering more for dealers

Our unique advertising ecosystem combines the power and reach of some of the UK’s biggest car search sites, MOTORS, eBay and Gumtree, with major brand investment, search expertise and leading tech to drive in-market buyers to vehicle listings 24 hours a day, 7 days a week.

And the best bit of all? We provide all of this for a great value price.

More search sites means we've got the car search journey covered.

MOTORS is one of the UK’s largest car search sites, with over 300,000 vehicles for sale.

Underpinned by a user-friendly search experience and helpful search tools, MOTORS helps buyers find the right car at the right price from the right retailer.


unique users in the UK 1

eBay is a leading global marketplace for cars, parts, and accessories, and our advertisers benefit from loyal, engaged users and big brand spend.


unique users in the UK 1


car category users1

Gumtree is one of the UK’s biggest private car marketplaces2 – visited by millions valuing or selling their car and in the market for a replacement. More relevant than ever due to the rise in popularity of pre-loved and sustainable shopping, Gumtree is attracting an increasingly younger and more AB audience3.


unique users in the UK 1

Did you know that MOTORS provides access to eBay and Gumtree?

Why do we do this? Over 20 million people in the UK use marketplaces to shop – that’s 37% of the population. 4

With MOTORS, you don’t have to find your customers

We do that for you

Investment in radio and billboard advertising together with always on performance marketing, ensures our leading websites are front of mind and continually drive new car buyers towards our advertisers’ cars.

You can rely on our search expertise for page-one rankings

More websites deliver more search visibility

In an analysis of over 16.5k car-related search terms, we outperform our nearest competitor by 26% with page one Google rankings.3

Get in touch today

Please call 0203 966 2714 or complete the form below.

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1. Google Analytics/internal data monthly average figures for Q2 2022. 2. Autobiz Quarterly Report July 2021 https://blog.gumtree.com/motors/ 3. GB TGI 2022 August (July 2021 – June 2022). 4. The role of marketplaces in the customer journey. Insight Advantage. March 2022. 5. Built Visible Rank App. May 2022.