Prices and finance identified as biggest pain points facing car buyers

MOTORS’ latest Digital Touchpoints Survey has identified the top customer pain points after quizzing 3,000 in-market buyers searching online for used and new cars. Price negotiations topped the list with 43% saying they found the process difficult. Making sense of pricing was also a concern for 25% and understanding and arranging finance for 23%. Other […]

Average used car prices dip -1.6% in January, as EV price realignments continue

Advertised used car prices dipped -1.6% in January to their lowest point in 15 months, according to MOTORS’ Market View analysis. The price of vehicles listed on MOTORS averaged £17,113 following a succession of monthly falls over the course of last year, tracking -10% below their peak of £18,903 in January 2023. This downward movement […]

MOTORS research finds consumers now spending over a week longer in car buying process

Buyers are taking over a week longer to research their next car purchase as a result of low consumer confidence and extra time needed to research electric vehicles (EVs), according to independent consumer research commissioned by MOTORS. The study found the average buyer is spending eight days longer searching for their next car than they […]

November sees essential purchase used cars take centre stage, reports MOTORS

Steady demand for cost-effective essential purchase cars and relatively small movements across prices, stock levels and days to sell, were among some of the key used car retailing trends in MOTORS’ Market View analysis of November. Consumer focus on affordability saw cars priced under £10,000 achieving some of the best month-on-month improvements in days to […]

MOTORS signs two-year headline sponsorship with the British Motor Show

MOTORS has signed a two-year headline sponsorship agreement with the British Motor Show. The annual event, which attracted nearly 60,000 visitors this summer, returns to Farnborough International Exhibition Centre on 15-18 August 2024. This will be the first live event sponsorship for the newly rebranded MOTORS, with the investment encompassing a high-profile promotional campaign over […]

eBay Motors Group rebrands as MOTORS

eBay Motors Group has rebranded as MOTORS with immediate effect. Under the direction and investment of new ownership, the dealer facing eBay Motors Group brand and consumer facing Motors.co.uk brand, have come together as a single entity – MOTORS. The business will continue to offer dealers access to multisite advertising across eBay and Gumtree, with […]