eBay Motors Group finds pricing beats brand loyalty for car buyers
Despite the massive investments made by car makers to nurture brand loyalty, the starting point for most buyers using car search websites is price, according to the latest Consumer Insight Panel study by eBay Motors Group.
Used car demand stable in June as supply shortage continues to bite, reports eBay Motors Group
Dealers saw welcome stability in demand in June but continued to battle with limited supply, according to eBay Motors Group
eBay Motors Group joins with [M]enable to launch Wellbeing Winners accreditation scheme for all dealerships
eBay Motors Group and [M]enable have joined forces to launch Wellbeing Winners, a new accreditation scheme to improve the mental wealth of employees in car retailers across the UK.
Used EV sales slow in May as stock volumes drop 10% month-on-month, reports eBay Motors Group
Sales of used EVs slowed in May as stock volumes dropped, with franchised dealers feeling the squeeze, according to the latest eBay Motors Group Market View.
More women and over-45s expect their next car to be an EV, finds eBay Motors Group study
When it comes to choosing the fuel type for their next car, one in two buyers expect to purchase an EV or hybrid, with women buyers more likely to make the shift than ever before, according to new research by eBay Motors Group.
Quarter of buyers will spend longer searching for next car due to rising prices and affordability, finds eBay Motors Group
Concerns over affordability will prompt more than a quarter (27%) of car buyers to spend longer searching for their next vehicle, according to eBay Motors Group’s latest Consumer Insight Panel research
Nearly a third of owners planning driving holidays this year expect to buy more suitable cars, finds eBay Motors Group
Car owners planning to upgrade their vehicles this year, ahead of staycations and driving holidays in Europe, could prompt additional sales opportunities for dealers, according to research by eBay Motors Group.
Dealers have opportunity to boost test drive bookings by offering unaccompanied and longer sessions
Dealers have an opportunity to increase test drive bookings by providing more flexibility to prospective buyers including the option to get behind the wheel without a salesperson present and by offering them for longer periods.
Dealer inventories fall to six month low in March as online used car searches remain high, reports eBay Motors Group
Used car stock levels hit a six month low in March as dealers grappled with the challenge of replenishing forecourts as buyer demand remained robust, according to eBay Motors Group’s latest Market View.
Used EV buyers play a waiting game in the hope of further price realignments, finds latest eBay Motors Group research
Savvy consumers considering buying a used electric vehicle (EV) are waiting for further price drops before purchasing
